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We Are Driven by Our Causes

Our causes address the major challenges of this millennium: giving, environment and health, specifically advancing efficient and high impact philanthropy, environmental protection and biodiversity conservation, and lifelong health and wellbeing. Since 2017, we also support initiatives tackling issues in the society which are aligned with our main causes.

Giving

Giving

Advancing Philanthropy for Truly Charitable Societies Worldwide

We aim to advance a transparent society of efficient charitable givers for measurable results. All stakeholders—be it donors, fundraisers, charities, or beneficiaries – should receive meaningful outcomes based on transparent processes, actionable knowledge and well-executed ideas. Our impact is measured in increased life years and wellbeing, monetary or time donations, and other tangible resources.

Environment

Environment

Conserving Biodiversity, Protecting Species, Supporting Animal Wellbeing

We envision a world in which biodiversity is protected, species thrive and not just barely survive, and habitat is preserved. We support biodiversity conservation, primarily of primates and lesser-known endangered animals and their habitat in Southeast Asia and Madagascar. We also support passionate individuals, initiatives and organizations who fight every day for animal welfare, species survival and habitat protection.

Health

Health

Happier and Healthier Animals and Humans

We aim to protect, maintain and restore lives and life quality affected by aging and noncommunicable diseases, as well as to improve chances of survival in emergency situations. How can we advance wellbeing and health of humans and animals throughout their lives, young or old, rich or poor? Our initiatives support partners striving for optimal health and life span, utilizing mobile health technology for early diagnosis, prevention and restoration.

Society

Society

Healthy Humans Thrive in Healthy Societies

We recognize that individuals are only as healthy and well as the society they live in.  We therefore actively support the UN’s Sustainable Development Goals 1 and 16, which are dedicated to ending poverty and ensuring social protection for the poor and vulnerable, and the promotion of peaceful and inclusive societies for sustainable development, access to justice for all, and building effective, accountable institutions at all levels.